Dell EMC Flash Storage Efficiency Guarantee

Joe Catalanotti

Product Marketing Manager, Dell EMC, Midrange Storage
Joe Catalanotti is a Product Marketing Manager with Dell EMC Midrange Storage focused on Unity all-flash storage products and solutions. Joe has over 25 years of product and channel marketing experience in storage hardware/software, asset management, and CAD/CAM technology. Joe has been instrumental in the development and execution of go-to-market plans, product launches, and other facets of product marketing. Joe holds a BS degree in Industrial Engineering and Management (Sigma Epsilon Rho) from Northeastern University as well as a degree in Architecture from Wentworth Institute of Technology.

A 4:1 Guarantee with 4 Winning Storage Arrays  

So how is your business meaningfully dealing with storage efficiency in the face of flat or declining IT budgets? Or are you? If you’re not, then you may be confronted with wasted disk space, higher storage/management costs, time-consuming storage provisioning – or more. These are exactly the types of storage inefficiencies that can significantly impact your ability to meet SLAs and rapidly provision key IT applications.

As aggressive data growth continues in small/medium to enterprise size businesses, IT is required to deal with and manage it much more cost–storage efficiency guaranteeeffectively. This means it’s about applying the right technologies to increase the efficiency of your storage infrastructure. But how storage efficiency is ultimately achieved and measured becomes a matter of how confident you are about selecting and implementing the best combination of storage arrays and efficiency features that are simple to deploy and use. And when a convincing storage efficiency guarantee comes along with the technology, then you really know you have the right combination. That’s what the new Dell EMC Flash Storage Efficiency Guarantee is all about – delivering meaningful and measurable storage efficiency when deploying any Dell EMC Unity, VMAX All Flash Arrays, or XtremIO Arrays and any SC Series* All-Flash or hybrid configuration.

The new Efficiency Guarantee promises Dell EMC will provide a logical storage capacity at least four times (4:1) the usable physical capacity of your purchased configuration. Powerful efficiency features such as compression, deduplication, thin provisioning, and snapshots will aggressively reduce startup and lifecycle costs, helping you squeeze more valuable data into less space with less management effort.

At Dell EMC, we understand the pressures on today’s IT buyers to stretch every budget dollar, while delivering the consistent performance your business stakeholders expect.  New workloads demand the high IOPs and low latency that flash storage solutions can provide – but if the capacity you need is too expensive, your users will miss out on the technology’s transformational benefits that help reduce complexity and costs while simplifying management.

So simply pick the Dell EMC storage solution that’s right for you and let Dell EMC start proving how efficient it can make your data center – and your business. To register or learn more, contact your Dell EMC sales representative or Authorized Reseller today or go to: www.dellemc.com/4to1guarantee

 

The Powers of SDS and Replication Collide

Jason Brown

Consultant Product Marketing Manager, Dell EMC
Jason Brown is a Consultant Product Marketing Manager for Dell EMC ScaleIO. A 15-year industry veteran, Jason enjoys sharing his passion for technology with customers and helping them shape the future of their data center. When off the clock, Jason enjoys spending time with his family, sports, fitness, travel, and reading.

Latest posts by Jason Brown (see all)

Here at Dell EMC, we’re always trying to utilize the breadth of our product portfolio to maximize the synergies between products and deliver the best solutions for our customers. With market-leading storage and data protection options, ensuring that customers can use them together is critical to transforming the data center and getting the most out of their investment. One such product is Dell EMC ScaleIO, our software-defined block storage offering.

When we talk to customers, protection of ScaleIO data is always a hot topic. With six 9’s availability, ScaleIO provides excellent peace of mind for customers storing their most critical production data on the platform. However, there are some customers who want to go above and beyond and use data protection tools, such as replication, to provide multi-site business continuity in case of a disaster. Recently, there has been some great collaboration between our ScaleIO and RecoverPoint teams which we’re excited to share with you today.

On February 22, 2017 Dell EMC announced RecoverPoint 5.0.1 general availability. This announcement includes the release of a new RecoverPoint service pack which provides physical RecoverPoint appliance (RPA) support for ScaleIO 2.0.1. There are a ton of features in this release for ScaleIO which we are excited to share with you!

First, with this new integration we can not only provide ScaleIO / ScaleIO replication support, but also ScaleIO / VNX replication support. This is a game changer! It enables customers to use ScaleIO as a source and target cluster for ScaleIO AND VNX workloads, providing yet another way for customers to take advantage of the simplified storage lifecycle management and business value benefits of ScaleIO. It gets even more exciting as there are plans to incorporate other Dell EMC platforms into the mix!

recoverpoint

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The Cloud Is the Perfect Vehicle for Data…and Data Protection

Brian Heckert

Principal Content Editor, Dell EMC
My first long-term exposure to technology was the typewriter. I still love that invention, which really sparked my interest in writing. For the past 20 years, I have worked in high tech as a content development specialist, marketing writer, and documentation editor. Prior to working in the software industry, I was a journalist, photographer, photo editor, and military fire fighter. After hours, I enjoy spending time with family, reading, and hiking in the mountains.

The end of cloud computing? Don’t hold your breath!

Recently I watched a video about how cloud computing has run its course. The headline—The End of Cloud Computing—grabbed my attention (that was the point, of course). But there’s just one thing: it’s not true!

The premise is that many of the future devices both large and small that we will depend on daily will need to collect real-world data in real time. That means lots of data real fast. For example, to operate safely, self-driving cars need information—and lots of it. While they’re maneuvering, self-driving cars gather incredible amounts on information—more than 1 GB per second—and use it quickly to ensure maximum safety for everyone on the road. The process requires sensors in the car to collect data about road conditions, make inferences about those conditions, and then act with extreme agility.

cloud data protection

The process of sensing, inferring, and then acting quickly and accurately makes a lot of sense for a self-driving vehicle when we consider that a wrong “decision” by the vehicle could cause an accident, resulting in damaged property, or worse, bodily injury to vehicle occupants or pedestrians. That means data needs to be onboard the vehicle, which becomes a “moving” data center.

But here’s the thing: not all data centers need to be moving. While an “onboard” data center makes sense for a self-driving car, there are vast amounts of information that reside comfortably in the cloud. And that isn’t going to change. These days most of our devices and how we use them depend on a data-gathering process that occurs centrally in the cloud. The device in use pings the cloud and then information in the cloud is returned. For example, when you do a Google search or use your favorite app, the cloud is the perfect vehicle from which to grab the necessary data.

And what about business-critical data? The cloud is the perfect vehicle for enterprise IT. In fact, today many organizations are given mandates to store a certain percentage of the business’s data in the cloud. Why? It’s economical and it’s safe—practical reasons that reduce TCO. These days, who doesn’t want to reduce TCO? (more…)

Intelligent. Proactive. Predictive. Cloud-based Storage Analytics with CloudIQ

Joe Catalanotti

Product Marketing Manager, Dell EMC, Midrange Storage
Joe Catalanotti is a Product Marketing Manager with Dell EMC Midrange Storage focused on Unity all-flash storage products and solutions. Joe has over 25 years of product and channel marketing experience in storage hardware/software, asset management, and CAD/CAM technology. Joe has been instrumental in the development and execution of go-to-market plans, product launches, and other facets of product marketing. Joe holds a BS degree in Industrial Engineering and Management (Sigma Epsilon Rho) from Northeastern University as well as a degree in Architecture from Wentworth Institute of Technology.

What if you could gain new valuable and intelligent insight into the overall health of your storage while increasing IT agility by spending less time on managing and troubleshooting? With CloudIQ, it’s possible now to unleash that kind of real business potential. A software-as-a-service management application that proactively monitors and measures the overall health of Dell EMC Unity storage systems, CloudIQ provides intelligent, comprehensive, and predictive analytics all in the cloud.

storage analyticsAny sized business can easily use CloudIQ to monitor and manage the health of their Unity all flash or hybrid flash storage, increase self-service, and expedite quality resolutions.  They can do this via the web, enabling access from anywhere.  Getting started is just as simple. With nothing to install, new features and capabilities are seamlessly and non-disruptively provided through CloudIQ to help drive real and immediate business value.

 

 

Here are just a couple of examples of how CloudIQ’s features and capabilities can bring immediate value to any size organization.

  • Businesses who are concerned about ensuring application availability can implement CloudIQ with indicators to monitor host connections that may be unreliable. You can rely on CloudIQ to proactively check on a regular basis, to ensure that your host connections maintain High Availability.
  • Preparing storage and data environments for disaster – natural or otherwise – is challenging. CloudIQ can provide immediate value to businesses with Unity storage by proactively monitoring the status and condition of replication sessions to ensure disaster recovery preparedness. CloudIQ will identify replication sessions that are not meeting the assigned Recovery Point Objective (RPO) so that IT professionals can rapidly adjust the replication arrangement and proactively expedite a quality resolution before a disaster hits.

Access to CloudIQ is very easy and comes with every Unity system at no cost. CloudIQ can help you minimize your service calls and having to look up information in technical manuals while providing more time to spend on business planning and operations.

So, whether it’s Unity data protection, availability, performance or other Unity system configuration statistics you need information about, let CloudIQ be an extension of your IT organization to provide proactive monitoring and predictive analytics that delivers actionable insights and keeps your application environment up and running.

 

 

Save Time, Space, and TCO with Dell EMC Unity Cloud Tiering

Dianna Marks

Product Marketing Manager, Dell EMC
Dianna joined the Product Marketing team for Unity in September 2016 after completing her MBA in Marketing from the University of Rochester. She also has a bachelor’s degree in psychology and received her first master’s degree in behavioral neuroscience. She loves to write and play vinyl records while cooking in her spare time, and seeks out recreational volleyball to get out her competitive edge. She is a multi-marathon completer, including 3 national and 2 international races. She intends on traveling to a new country every year, and believes that taking calculated risks and following your heart are the keys to lifelong happiness.

Cloud TieringIn the age of the Internet of Things (IOT) where data is highly coveted but often mismanaged, it can be a major source of frustration for IT managers in companies ranging from SMB to large enterprises. Fortunately, Dell EMC is a corporation that has become very successful in providing solutions to customers that creates win-win situations.

Dell EMC’s Unity storage with Cloud Tiering Appliance (CTA) is one example of a solution that has helped businesses save both money through improved TCO, and space by freeing up inactive file storage so that it can run day to day operations more efficiently. CTA is an automated, policy-based data management application that tiers data to public clouds such as VirtuStream, Microsoft, and Amazon. It also has deployment flexibility in terms of Physical or Physical-HA, Virtual or Virtual-HA.

The entertainment industry is a great example of a business area that can benefit from an application like CTA. Typically, a movie studio will release numerous movies a year and depending on the type of film, they can easily amount to over 20 petabytes of data per film – especially animated films. At any one time, a major studio could be working on several different films – representing a ton of data to manage all at once! In many cases, with films like Shrek and Kung Fu Panda where there are sequels, data from the previous film has to be reused during production. Having all that data from previous films on primary storage could cause some serious delays in work performance and capacity that rapidly raises costs. Here is where an application like CTA is so beneficial. By intelligently tiering inactive data (data generated from completed films) to less expensive public cloud providers, and freeing up space on existing storage, the company can save on CAPEX for the next movie development effort.

Many other industries like finance and the healthcare industry also carry lots of inactive data and can use extra space to create new financial accounts, update patient records, and be able to generate lots of other new data over time and during various cycles. This is why companies in these industries make excellent candidates for Unity Cloud Tiering Appliance. Similar to the film industry, businesses in other industries with data growing to the petabyte level are going to need automated file tiering, seamless retrieval, freed up storage, and improved TCO of their storage system. What better way to manage an organizations data than with a system that can intelligently manage it for them?

 

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