Archive for the ‘Big Data’ Category

Not Using a Full Backup for Your Big Data? You Should Be

Alyanna Ilyadis

Product Marketing Manager, Dell EMC
Alyanna is a Product Marketing Manager at Dell EMC working in data protection. She graduated from Bryant University in 2015 and has been working at Dell EMC since then. Outside of work, she enjoys illustrating and putting too much time into video games.

Your business relies on making sure all its important information is kept safe and easily recoverable if something goes wrong. When we start talking about mission critical applications, most people can’t imagine themselves not keeping that data safe. As Big Data starts to become (and has become) mission critical, there begins a growing need to protect it.

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Businesses used to understand data as being structured or neatly organized in databases found within the enterprise.  But then, an emergence of new data started to spread, data is now being gathered from many diverse sources. Web logs, ecommerce transactions and demographic information left behind by customer interactions with a company became a useful source of data for corporations. This rapid growth of new data sources that is characterized by high volumes of growth, generated at high velocities, and include both these structured and unstructured data sources could be analyzed and used to better the business. For instance, Chrysler uses data gathered from their manufacturing floor, which is then used to help boost operational efficiency. All fortune 100 companies are using Big Data analytics, and with rapid technology adoption, projects are maturing faster than ever. This Big Data holds great value to businesses by allowing them to better understand their customers and gain a competitive edge, but it is becoming increasingly difficult to manage and protect. (more…)

Genomics – a Game Changer for Medicine and Data Lakes

Jay Livens

Director, Product Marketing
Jay’s passion is technology. It started when he was a child and used to take apart flashlights and could not remember how to put them back together. You can imagine how that turned out especially when power outages occurred. However, Jay persisted and charted a course through life that included a lengthy stop in the financial services industry. After receiving an MBA from MIT’s Sloan School of Management, his path turned towards storage and he had stints with a storage reseller, a storage startup and a couple of big storage companies. After serving in multiple roles, Jay settled on marketing as his future career-path; however, he is not your typical marketer. All things technology intrigue him and he likes to know how things work, not just the marketing stuff, but how stuff really works. At Dell EMC, Jay runs field and channel marketing for the Data Protection and Storage Divisions in the Americas and looks forward to sharing his perspectives on his division, products and life in general.

The human body is an amazing machine and yet it is made up of just 20,000 gene sequences.  Think about that, everything that makes us who we are is defined in 20,000 genes – unbelievable, really.  The importance of our genome cannot be understated and so it is no surprise that scientists have extended a massive effort to sequence our genes and understand the basic building blocks of human life.genomics

A complete sequence of the genome was accomplished at the end of 2000 and was announced by President Clinton with lots of fanfare and excitement.  Yet, when we think back to the technology used, it seems quaint and even archaic.  At the time, the Pentium was Intel’s flagship CPU and it was paired with hard drives storing a whopping 50GB!  The world of computing has evolved since then with new technologies like multi-core CPUs, massive parallel processing architectures, high capacity data analytics and significant increases in I/O bandwidth. (more…)

Big, Bigger and Biggest – The Business Impact of Big Data Part 4

Lesley MacDonald

Programs Manager, EMC Core Technologies
In between running a variety of Core Technologies global launches and marketing campaigns, my blogger persona is salivating at the prospect of the “next big thing” and the opportunity to watch things unfold through EMC’s market strategy and positioning. Prior to joining EMC and the Core Technologies marketing team, my focus was on elevating the voice of brands, ranging from Unix operating systems to bagged lettuce and a motley collection of cross-industry products and services.

Over the past few weeks, my conversation with Stephen Manley, Chief Technology Officer of EMC Core Technologies, had led us on a journey of discovery and adventure as we lifted the hood on the Big Data engine that will drive the future success of businesses around the world.

Among the many revelations, here’s a synopsis of what we learned in the first three parts of our 4-part podcast series:

  1. By leveraging past and present data from multiple diverse sources, it presents unprecedented opportunity for businesses to pinpoint and fine-tune their strategic direction
  2. The benefits that can be derived from Big Data require the fortitude to face challenges and make changes that enable the prescribed course
  3. Businesses face an uncertain future and potential failure if they don’t protect their biggest asset

ST002355Today’s final episode moves us away from the speculative and into the realm of reality as Stephen describes his experience – the ‘aha’ moments and the pitfalls – with building a data lake from the ground up.


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Big, Bigger and Biggest – The Business Impact of Big Data Part 3

Lesley MacDonald

Programs Manager, EMC Core Technologies
In between running a variety of Core Technologies global launches and marketing campaigns, my blogger persona is salivating at the prospect of the “next big thing” and the opportunity to watch things unfold through EMC’s market strategy and positioning. Prior to joining EMC and the Core Technologies marketing team, my focus was on elevating the voice of brands, ranging from Unix operating systems to bagged lettuce and a motley collection of cross-industry products and services.

The noise around big data is rapidly reaching a volume that not only demands attention, it requires that you tune in at the right wavelength to lock in the potential to transform your business. If you listened in to Parts 1 and 2 of our 4-part podcast series, you will have picked up some insights and pointers on how Big Data can impact your future from Stephen Manley, Chief Technology Officer of EMC’s Core Technologies division.

big data umbrellaToday’s podcast is focused on one of the most important aspects of your big data plan, and that is ensuring your data is protected wherever it is and whatever happens. Without adequate protection, businesses are vulnerable to losing this critical resource that can help preserve the future integrity of their product or service.

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Big, Bigger and Biggest – The Business Impact of Big Data Part 2

Lesley MacDonald

Programs Manager, EMC Core Technologies
In between running a variety of Core Technologies global launches and marketing campaigns, my blogger persona is salivating at the prospect of the “next big thing” and the opportunity to watch things unfold through EMC’s market strategy and positioning. Prior to joining EMC and the Core Technologies marketing team, my focus was on elevating the voice of brands, ranging from Unix operating systems to bagged lettuce and a motley collection of cross-industry products and services.

If you caught Part 1 of our 4-part podcast series on Big Data, you will have heard Stephen Manley, EMC Core Technologies Chief Technology Officer, provide his unique perspective on what Big Data is and why it offers such huge potential for businesses to thrive and grow.

Stephen’s introduction speaks to a topic that is flooding the technology channels and promising unprecedented transformation  but not without careful evaluation and consideration of the complex relationship between you, your data, and your future business objectives.

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This week we take a look at the flip side and explore some of the risks and challenges faced by businesses as they begin the process of stepping into their labyrinth of data sources. And in response to one of the biggest challenges, the proliferation of silo’d data, Stephen elaborates on how a data lake can serve as a central component of any business’s big data strategy.

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