Archive for the ‘Converged Infrastructure’ Category

Data Protection Everywhere: Droning on about Converged Infrastructure Data Protection

Tom Giuliano

Principal Product Marketing Manager, Data Protection Management Software Solutions
For 17 years, Tom has brought storage, data protection, security and wireless products to market through roles in product marketing, product management and sales. He loves to speak with customers and prospects about their business goals and challenges, their experiences and their needs, and has had a lot of opportunity to do it. Backed with a master’s degree in Engineering and an MBA, Tom is equally comfortable digging into the details with technical personnel as well as translating and delivering the business value story. But honestly – TELLING STORIES is SO much more FUN for him! Tom's current role in product marketing focuses on data protection management solutions and management strategy. He gets to spend his days thinking about how to help you simplify and enhance your experience achieving your data protection objectives. When not driving go-to-market initiatives, identifying unique and creative methods to build product awareness or launching new and innovative offerings, you’ll likely find him cycling, skiing, boating or running. And, who knows, maybe you’ll hear some of more of his interesting experiences in a future post from time to time.

Drones.  Quadcopters.  Small remote-controlled flying vehicles.  Whatever you want to call them, they were THE hot item this holiday season.  I had two orders cancelled by Amazon once they determined they were accepting orders beyond inventory capacity.  It was a miracle I was finally able to find one for my son at a local store.

converged infrastructure drone 1

As an 11 year old, my son was initially challenged with the vehicle controls.  The controller had 2 joysticks, 2 elevation buttons, a start button, a “trick” button, trim/elevation/turning fine-tuning buttons, takeoff and landing buttons and a LCD display.  And learning how to manage the vehicle occurred only after he had manually built much of the tiny aircraft.  That’s a lot for anyone to accomplish in short time before they can get value (fun!) out of it.  And even then, I still needed to be in the flight area to protect pictures, lamps and the cats from being hit.

converged infrastructure drone 2 (more…)

Optimizing Data Protection for VCE VxRail Appliance – Making the Best Better

Tom Giuliano

Principal Product Marketing Manager, Data Protection Management Software Solutions
For 17 years, Tom has brought storage, data protection, security and wireless products to market through roles in product marketing, product management and sales. He loves to speak with customers and prospects about their business goals and challenges, their experiences and their needs, and has had a lot of opportunity to do it. Backed with a master’s degree in Engineering and an MBA, Tom is equally comfortable digging into the details with technical personnel as well as translating and delivering the business value story. But honestly – TELLING STORIES is SO much more FUN for him! Tom's current role in product marketing focuses on data protection management solutions and management strategy. He gets to spend his days thinking about how to help you simplify and enhance your experience achieving your data protection objectives. When not driving go-to-market initiatives, identifying unique and creative methods to build product awareness or launching new and innovative offerings, you’ll likely find him cycling, skiing, boating or running. And, who knows, maybe you’ll hear some of more of his interesting experiences in a future post from time to time.

In February 2016, I posted a blog titled “Blocks and Racks and Rails, OH MY!” in which I discussed converged infrastructure offerings and how these solutions are transforming business.  Ultimately that post discussed the VCE VxRail Appliance, which, at the time, was a recently announced offering from VCE, as the only fully-integrated, preconfigured, and pre-tested VMware hyper-converged infrastructure appliance (HCIA).  I even touched upon the value of including data protection as part of a HCIA solution.

It appears I’m not the only one who feels this way.

In June 2016, EMC released the 2nd Global Data Protection Index, which surveyed over 2200 IT decision makers across 18 countries regarding their protection readiness in an increasingly challenging world and their confidence moving forward.  The results revealed that 83% of survey respondents said data protection is a mandatory or very important criterion when selecting a converged infrastructure solution.

EMC and VCE totally get it, which is why data protection is included in EVERY VxRail appliance.

The data protection capabilities built into VxRail Appliances includes backup and recovery, and continuous data protection.  It’s a lot of functionality, which addresses data protection requirements for most VxRail customers.

But what about for the user who needs (or wants) more data protection?  By “more” I mean additional capabilities, such as provisioning a larger number of Virtual Machines (VMs), or comprehensive monitoring, analysis, reporting and backup file search capabilities, or the addition of industry-leading protection storage.  I’m talking about an “over and above” level of protection.

sb10063680d-001

Let me share a recent personal example.  Every few years my family is fortunate enough to take a Caribbean vacation.  The last two vacations have been cruises.  However, this year we decided to go with another family to an all-inclusive resort in the Dominican Republic.  Our friends had been there before and are now owners of one of the villas at the resort.  When we first started talking about this vacation over a year ago our thoughts focused on endless beaches, sun, watersports, exotic food and fun.

But there was one topic that increasingly entered the conversations as we approached our departure date.

Zika. (more…)

The Summer of Love and the Urge to Converged Infrastructure

Scott Delandy

Technical Director, EMC Core Technologies Division
Scott Delandy is Technology Director with EMC’s Core Technology Division (including VMAX, XtremIO, VNX, Data Domain, VPLEX, and RecoverPoint). Scott has been in IT for 25 years and has wide range of expertise across storage, virtualization, mission critical systems, and cloud computing. In his current role, he is responsible for driving strategy and technology alignment across product groups, working with users and partners to accelerate IT transformation initiatives across infrastructure and operations, and managing CTD's Leadership Development Program to identify, mentor, and develop high potential talent. His previous roles include product management, market and technology analysis, and technical field support. Scott is also a member of the EMC Elect social media community, an EMC TV correspondent, and is SPEED certified.

summer of loveBefore you get too excited, this is not some tawdry summer romance saga of data center passion and desire.  There’s no need to alert the folks in HR.  But now that I have your attention, what could the Summer of Love of 1967 and today’s shift to Converged Infrastructure possibly have in common?

One commonality is they both represent movements by groups with views that were considered different than those of the “establishment”. They often challenged the status quo and were united by the desire to make things better.  And as their views and ideas began to drive meaningful changes, they became accepted.

I admit the analogy is a bit of a stretch. But another key point they share is that for any major movement to take place, there needs to be a coalition of the willing to drive transformation. There is also often a tipping point that provides the catalyst for moving these transformations into the mainstream.

Hippie Making Peace Sign

For the “hippies” of the 60’s, the tipping point happened when they converged at the Junction of Haight and Ashbury in San Francisco to provide the catalyst for the “Summer of Love”.  I’m not saying 10,000 IT members are about to converge on the VCE HQ in Marlboro MA (although that would be very cool and they do have a very nice Executive Briefing Center). But there is a clear trend of increased interest, with more and more user discussions revolving around Converged Infrastructure One could argue that the tipping point is very close, if not happing right now. (more…)

The Storage Admin is dead, Long Live the Storage Admin!

Scott Delandy

Technical Director, EMC Core Technologies Division
Scott Delandy is Technology Director with EMC’s Core Technology Division (including VMAX, XtremIO, VNX, Data Domain, VPLEX, and RecoverPoint). Scott has been in IT for 25 years and has wide range of expertise across storage, virtualization, mission critical systems, and cloud computing. In his current role, he is responsible for driving strategy and technology alignment across product groups, working with users and partners to accelerate IT transformation initiatives across infrastructure and operations, and managing CTD's Leadership Development Program to identify, mentor, and develop high potential talent. His previous roles include product management, market and technology analysis, and technical field support. Scott is also a member of the EMC Elect social media community, an EMC TV correspondent, and is SPEED certified.

storage admin kingNow before you send flowers and a note of condolence to your IT department, please be assured this is not a literal declaration. The above snowclone is based on a traditional proclamation made following the accession of a new monarch immediately after the passing of the old. It’s a fitting proclamation, since many of the storage admins we meet talk about how the changing IT landscape is impacting their roles and leading them to develop new skills to keep pace.

The role of a storage administrator was introduced over 25 years ago when IT organizations began to separate their storage infrastructure from their compute and network infrastructure. There were many benefits of separating these decisions. IT could choose best of breed storage with more performance and better TCO. They could consolidate and share storage across heterogeneous server environments, leading to improved utilization and simplified management. Finally, to protect the variety of mission critical apps,  the storage administrator could implement a common data protection and business continuity strategy by taking advantage of common storage-level advanced replication and recovery services.

storage admin 1As storage infrastructures became more strategic to the business, IT organizations invested in resources with specialized skills and deep technical expertise, aka the storage admin. As a wise storage admin once told me, the reason why this role was so important is that “you can reboot the server, and you can resend the packet, but you can’t lose the data”. While new technologies such as virtualization, converged infrastructure, management orchestration, and automation have impacted how IT infrastructure is deployed and managed, the need to effectively store, secure, protect and manage the data remains. (more…)

Transformation and Disruption; Riding the Big Waves

Michael Wilke

Senior Director of Marketing
Marketing lifer who has proven an old dog can learn new tricks. After 30+ years of tech product marketing (excluding a short stint in the beer industry… why did I ever leave that?) I have been focusing on the new world of digital marketing and content. Bringing a song writers mentality to connecting the dots above the products into compelling story telling. The future is not the exclusive domain of the Millennials so it’s never too late. When I’m not doing this, I’m playing my guitar, trying to stay in shape, hanging out in the mountains and loving my amazing family.

Latest posts by Michael Wilke (see all)

Joe Tucci-SpockTransformation and disruption are two words heard frequently when describing the IT landscape. Joe Tucci, EMC Chairman and CEO, described these times as “unprecedented” and compared the new digital era to a giant wave bearing down on business which you can choose to be either on the good side or the bad side.

As a company EMC is not immune to these waves. We need to take the same advice that we give to our customers about the importance of transforming, staying agile, and disrupting to drive costs out of today’s business so we can invest in the future. Our Core Technologies storage and data protection launch at EMC World actually provides some insight into how and where EMC is transforming and disrupting ourselves.

XtremIO is transforming flash and the EMC storage portfolio. In the last 18 months, this product has experienced meteoric and historic growth to emerge as the #1 leader in the all flash array market. The XtremIO 4.0 announcement provides further proof through new software services and scalability that EMC expects to see more and more workloads consolidated on this platform. (more…)

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