Posts Tagged ‘Amazon’

Oh, There’s No Place Like Las Vegas for the Holidays

Dave Robinson

Sr. Director Product Marketing, Dell EMC
Dave is a 10-year EMC veteran, responsible for the marketing behind Dell EMC’s portfolio of data protection cloud products and technologies. A California native and graduate of the University of Utah, Dave started his career in advertising, building integrated marketing campaigns for a large healthcare client. The allure of technology was too hard to resist so he took the leap and never looked back. Outside of work, he may be found in the mountains, on a lake, reading a great history book, or coaching youth baseball. Dave is married with 4 children.

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As the last few leaves drop from the trees and warm sunny afternoons give way to cold winter nights, it can mean only one thing… the holidays are near. Like many of you, I am a firm believer that late November through early January is indeed “the most wonderful time of the year,” as Andy Williams first crooned back in 1963. It’s a time for binge eating, reconnecting with friends and family and in the case of the Robinson family, movie marathons! One of my most cherished traditions the past few years has been introducing my kids to the holiday classics that I grew up on; “A Christmas Story,” “It’s a Wonderful Life,” “Elf,” and “Home Alone” to name a few.



Image provided by Google images

In “Home Alone,” the McCallister family vacation takes a turn for the worse when eight-year-old Kevin is left behind as a result of an overnight storm and ensuing power outage. <Spoiler Alert!> As a result of his cleverness, a few household items, and a newfound friend, Kevin is ultimately able to protect his home against a pair of bungling intruders.

For enterprise IT, unwanted intruders, bungling or sophisticated, are no laughing matter. At Dell EMC, we’re committed to protecting all of our customer’s data against unwelcome intruders, power outages, ransomware and more. Physical or virtual. Data center or public cloud. North Carolina or North Pole. No data is out of reach for Dell EMC data protection solutions.

To that end, Dell EMC is a bronze sponsor of the AWS re:Invent 2016 conference, which kicks off today at the Sands Expo in Las Vegas. With the sweet scent of Starbucks Pumpkin Chai lattes drifting through the air, the more than 20,000 attendees can network with cloud experts, engage in hands-on labs, attend boot camps and more. Come visit Dell EMC at booth #947 in the Expo Hall to talk to the experts about data protection solutions from Data Domain and NetWorker with CloudBoost for the AWS platform.

Data Domain Cloud Tier allows you to natively tier data to Amazon S3 object storage for long-term retention. As you would expect from Data Domain, only unique data is sent directly to AWS for a highly efficient and cost-effective long-term retention solution. We’ll also be offering demos of NetWorker with CloudBoost for protecting enterprise applications running on Elastic Compute Cloud (EC2). NetWorker with CloudBoost runs completely self-contained within the AWS EC2 environment and includes client-side optimized backups, inline de-duplication, encryption and compression with backup directly to Amazon S3. (more…)

Pitching a Perfect Game with the Cloud

Brian Heckert

Principal Content Editor, Dell EMC
My first long-term exposure to technology was the typewriter. I still love that invention, which really sparked my interest in writing. For the past 20 years, I have worked in high tech as a content development specialist, marketing writer, and documentation editor. Prior to working in the software industry, I was a journalist, photographer, photo editor, and military fire fighter. After hours, I enjoy spending time with family, reading, and hiking in the mountains.

baseball fieldBaseball is in the air. In fact, it’s in full swing. Naturally, I’ve been thinking of stats. You’ve gotta have stats. Like any major sport, stats play an important part in keeping things interesting. Baseball in particular, with its natural breaks between innings, pitcher changes, practice swings, and before stepping up to the plate, etc., meshes nicely with sharing important information with the audience. Stats can be fascinating and are perfect for anticipating what might happen next in a game or summarizing someone’s performance. And speaking of perfect, John Paciorek’s stats are perfect.

Paciorek’s major league career batting average was 1.000 and he never made an error. That’s right, no strike outs, and no errors. Paciorek played only one game for the Houston Colt .45s before injuries put him right back in the minors and then eventually out of pro baseball for good. In that one game in 1963, Paciorek made 5 plate appearances, went 3 for 3 (3 singles, and 2 walks), tallied 3 RBI’s, scored 4 times, and cleanly fielded all balls hit to him in right field. It’s what you’d call a perfect game.

So, how do you manage, make sense, and protect all of those baseball statistics? The cloud. Although a perfect game is rare, protecting data in the cloud isn’t. And saying that the cloud has become ubiquitous in today’s world, including the enterprise, is an understatement. Consider that more than 1 exabyte of files, including all of those wonderful baseball statistics, are stored in the cloud today. (1 exabyte is equal to more than 1 billion gigabytes.)

What does that mean? For one thing, it means that there is a tremendous amount of data in the cloud. That amount is testimony of the value of the cloud and the power behind cloud storage. The bottom line is this: The cloud has become an incredibly compelling destination for securely storing our data.

Consider for a moment just how much consumers who often times don’t think they use the cloud rely on the cloud.  Here are some examples: Facebook, Gmail, Instagram,, Netflix, iTunes, YouTube, Twitter; all services powered by or living in the cloud.

The list goes on and on, just like the amount of cloud-based data continues to grow and be described in ways that most of us find a bit incomprehensible. Many bits incomprehensible! According to the Cisco Global Cloud Index, by 2018, more than three quarters of workloads will be processed by cloud data centers. The index predicts that annual global cloud IP traffic will reach 6.5 zettabytes by the end of 2018 (1 ZB equals 1,024 EB). Also by 2018, 59 percent of the total cloud workloads will be software-as-a-service workloads, up from 41 percent in 2013, according to the cloud index. What’s good for consumers is good for business.

Whether you’re accessing baseball stats, making a last-minute online purchase, or safeguarding your business’s info, storing your data in the cloud makes perfect sense. And EMC makes it all perfectly possible.

Cloud Integration Is Here, And That’s a Good Thing

Nicos Vekiarides

Vice President of Cloud Technology
Former co-founder and CEO of TwinStrata, Nicos Vekiarides is now Vice President of Cloud Technology following the acquisition of TwinStrata by EMC. In his 20+ years of experience, Nicos has led teams focused on revolutionizing storage virtualization, data replication and cloud storage.

Latest posts by Nicos Vekiarides (see all)

It’s been mentioned on this blog before that unless you’ve been living under a rock the past few years, there’s no avoiding that cloud is coming. Cloud storage, cloud compute, cloud services and the word cloud is fast becoming a part of every IT solution on the market and will come to revolutionize the way organizations do business over the next 5-10 years.  EMC is preparing for these technology changes by integrating the cloud as a new tier of its more traditional enterprise storage solutions.CloudArrayBlog

Perhaps at the forefront of these technologies is the ever-growing cloud storage market. Object-based cloud storage solutions are gaining traction across organizations both large and small by providing scalable, affordable data storage. While this may seem like a worrisome trend to some, we see it as an opportunity and here’s why:

Cloud storage is filling a gap in the data storage market to meet growing demand for lower cost online storage options. As data volumes explode and regulatory requirements extend retention requirements, organizations are holding onto more information than ever before. In many cases, this data ends up filling up storage arrays or getting shipped offsite on magnetic tapes, but these options are inefficient and costly. (more…)




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