Posts Tagged ‘IDC’

Winning the Olympic Gold and Modernizing the Data Center shouldn’t be a Flash in the Pan

Sebastian Yiang

Product Marketing Manager, Dell EMC Core Technologies, Asia Pacific and Japan
I started out in the IT industry almost 20 years ago as a systems analyst in a large telco within its Internet Service Provider BU to drive product and business development of consumer and enterprise Internet services. I then had the opportunity to do business development and product marketing for connected consumer electronics, web hosting and data center services, and storage solutions before I joined EMC. My current role at Dell EMC is product marketing for Data Protection and Availability Division for Asia Pacific and Japan region. I am based in sunny Singapore and enjoy traveling with my family.

all-flash-olympicsIt was August 12th. The 100m butterfly finals at the 2016 Rio Olympic Games glued a nation of 5 million to their television sets as their national swimmer Joseph Schooling competed with the Games’ most medaled and legendary Michael Phelps. Smashing the Olympic, Asian and national records, Schooling became the world’s fastest butterfly specialist and brought home Singapore’s first-ever Olympic Gold medal. Schooling has taught us many valuable lessons. His achievement shows us that we can all achieve our dreams if we set our goals, take actions and stick to the game plan, despite facing challenges and failures along the journey.

What lessons can enterprise IT learn from this success story?

 

 

Review and Update Your Business and IT Goals
At the age of 14, Schooling met his idol Michael Phelps in Singapore back in 2008 when the United States Olympic swim team stopped over for a training camp before the Beijing Olympics. Eight years later, he beat his idol with an Olympic record of 50.39 seconds in the 100m butterfly event. Schooling revealed in a local press interview that Phelps helped to inspire him to achieve Olympic glory. His goal is nothing less than a gold medal. With his Olympic dream in mind, Schooling gave himself a higher goal after achieving major milestones.

Many IT professionals have personal goals in their career. But how many know their organization’s business and IT goals? For enterprise IT to achieve success in positively impacting the organization’s business and growth, there must be a strategic goal and plan that motivates every IT personnel. Otherwise, disengaged and unmotivated staff affects IT productivity and staff morale, and even derails your goals.

Most IT organizations have strategic goals to optimize or modernize their data centers through the deployment of virtualization, cloud, software-defined and open platform technologies. With flash drives becoming more affordable over the last few years, compression technologies and business requirement for always-on mission-critical applications, many IT organizations are now looking to modernize their data centers with all flash storage arrays and relegating traditional disk to bulk and archive storage requirements.

If you have not considered an all-flash storage strategy for your data center, this IDC infobrief on global flash technology adoption dated Feb 2016 may change your mind. It concludes that “flash is unlocking innovation and enabling business transformation”. (more…)

Tips for Running a Database as a Service

Yoav Eilat

Director of Product Marketing, Dell EMC
Yoav is Director of Product Marketing at Dell EMC, driving the marketing efforts for database and application solutions. He joined the EMC XtremIO team from Oracle, where he spent several years in the applications, middleware and enterprise management product teams. Yoav has an extensive background in enterprise software and data center technologies, and holds a B.Sc. in mathematics and computer science from Tel Aviv University and an MBA from the University of California, Berkeley.

Latest posts by Yoav Eilat (see all)

Database as a Service (DBaaS) is becoming another one of those industry buzzwords that can mean almost anything. Obviously it has something to do with running databases in a cloud model. But technology vendors don’t hesitate to apply that term to any product that’s even remotely related to that topic. Database software? Yep, that’s DBaaS. Storage arrays for your database? That’s DBaaS too. A coffee machine? Probably!

For a serious discussion about DBaaS, it’s useful to look at the state of databases today. Data is the foundation on which modern businesses are built, and much of it lives in commonly used databases such as Oracle Database or Microsoft SQL Server. Database sprawl and the resultant explosive growth of database copies represent an enormous challenge for enterprise IT teams. In an IDC survey, 77% of enterprise IT decision makers said they have more than 200 instances of Oracle Databases or Microsoft SQL Servers in their data centers.

db-as-a-service

Source: IDC Data Management Survey for EMC, November, 2015

In the same survey, more than 80% said they have more than 10 copies of each given production instance, typically for development, testing, data center operations, analytics, data protection or disaster recovery. While database copies are critical for these business activities, database administrators have often been reluctant to expand the number of database copies, due to the hardware, software and administrative costs involved.

And it’s not just about costs: these databases are typically not standardized, and comprise of a wide range of versions, patch levels and configurations. This sprawl and lack of standardization make it challenging to manage governance and compliance, and to meet service-level agreements. Inefficient management tools and a lack of visibility into the copy infrastructure can exacerbate these challenges.

So how can databases be made available to critical business activities while keeping costs under control and delivering quick service and time to market? How do you set up an efficient cloud environment that will reduce complexity, ensure data availability and accelerate business processes? Let’s go through a checklist for making sure your DBaaS initiative is a success.  (more…)

Flash-focused Array Architectures Enable New Workloads, Driving Economic Benefits for Customers

Ashish Nadkarni

IDC Program Director, Enterprise Servers and Storage and Guest Blogger
Ashish Nadkarni is a Program Director within IDC's worldwide infrastructure practice, which includes research on servers and operating environments, storage systems and software, and networking infrastructure for enterprise and cloud data centers. This research is delivered via syndicated programs and reports, special studies, Trackers and other data products, end-user research programs, and via advisory services and consulting programs. Ashish oversees IDC’s Server research, which spans x86 servers and integrated systems, non-x86/Unix systems, and mainframe class servers. It examines impact of server architecture on systems software such as operating environments, server and client virtualization, and cloud system software. This research also includes areas such as workloads and deployments, segmentation of server hardware based on current and next-generation workloads, and emerging computing paradigms such as disaggregated/rack-scale systems. As a part of IDC’s Storage, Ashish oversees research on software-defined storage, storage for Big Data and Analytics, Data Protection and Archiving, and Business Continuity and Disaster Recovery. He also participates in activities related to research on enterprise and cloud storage systems and software, software-defined infrastructure, infrastructure for and in the cloud. Ashish co-leads IDC's Global Overview program on Big Data and Analytics, one of the four pillar programs of IDC 3rd platform research agenda. This program tracks the infrastructure and software technologies associated with Big Data and Analytics. It also covers research on a wide range of related services, integration strategies, use cases, and go-to-market strategies. With a background in infrastructure operations, Ashish takes key interest in emerging technologies that can shape the future of infrastructure markets worldwide. Clients of IDC can benefit from Ashish’s insight on evolving industry and market trends, vendor and product projections, and the impact of new technology adoption. Ashish’s industry experience spans engineering, consulting, operations and product management positions at leading firms like Bose, Computer Sciences Corporation, GlassHouse Technologies, EMC and AutoVirt. Ashish received his M.B.A. in Entrepreneurship from Babson College and his Masters degrees in Physics from the University of Pune, India.

Flash-enabled storage architectures have been in existence for a few years now. They underpin the Modern Data Center, which comprises a shared infrastructure resource model governed by policy-based service quality and automated enforcement of service level objectives. Flash boosts the ability of a storage system to scale linearly in terms of capacity and performance. Flash also vastly improves the predictability of the storage system.flash architecture

Some suppliers, such as EMC, are pioneering the task of completely re-engineering their storage systems across the board, starting with flash as a caching layer and more recently as the persistence tier. Architecturally, it serves customers well because of the combination of superior performance characteristics of flash and the system design itself.  Such storage systems are pervasive in existing workflows and can scale well for newer workflows, like business analytics.

With newer silicon technologies and “under the hood” software modifications to support high-density and low-cost flash, suppliers can now introduce capabilities like “always-on” data optimization, integrated copy data management, and deep application integration. These capabilities were first available in purpose-built all-flash arrays, and EMC is leading the market in extending existing array architectures to best take advantage of flash. EMC has built the VMAX All Flash to support high-capacity/low-cost flash drives, and tuned the global cache to improve performance while simultaneously improving flash endurance.  It has as well incorporated advanced analytics to optimize and balance IOs across high-capacity flash devices.

Arrays like the VMAX All Flash work well in modern, fully-automated virtual data centers, where the storage system acts as a data-management continuum, not just a singular or disparate infrastructure resource. Services such as integrated copy data management, mixed workload lifecycle management, and automated service levels line up well along this continuum. Integrated copy data management, for example, is a big deal because of the increased demands that the line of business places on IT for timely creation and ongoing management of secondary data copies used for development, test, analytics, reporting, and local recovery. (more…)

Flash is Taking Over the Data Center

Laura DuBois

IDC Group VP and Guest Blogger
Laura DuBois serves as Group Vice President for IDC's Enterprise Storage, Server and System Infrastructure Software research, quarterly trackers, end-user research as well as advisory services and consulting projects. Her leadership and oversight spans Enterprise Computing, Storage, Converged Systems, Systems Infrastructure Software and Cloud Infrastructure and Services. She leads a team of analysts responsible for identifying and analyzing vendor strategies, emerging technology and market and customer trends affecting IT buyers and datacenters worldwide. Ms. DuBois speaks frequently at IDC, industry, and customer events around the world and is often quoted in leading business and technology publications. Prior to joining IDC, Ms. DuBois held various leadership positions in product management, software engineering and product marketing for companies such as EMC Corporation, StorageNetworks, Hitachi Data Systems and PictureTel Corporation. Her expertise is often called upon to present at IDC events, industry and customer forums and conferences around the world, and she is frequently quoted in leading business and technology publications. Ms. DuBois holds an undergraduate degree from Syracuse University and a Master's degree of Business Administration from Boston College.Laura DuBois serves as Program Vice President for IDC's Storage practice, which includes Storage Systems, Software and Solutions research offerings, quarterly trackers, end-user research as well as advisory services and consulting programs. Ms. DuBois leads IDC's team of storage analysts responsible for identifying and analyzing vendor strategies, technology, market and customer trends affecting various market segments within the storage industry and data centers worldwide. Ms. DuBois speaks frequently at IDC, industry, and customer events around the world and is often quoted in leading business and technology publications. Prior to joining IDC, Ms. DuBois held various leadership positions in product management, software engineering and product marketing for companies such as EMC Corporation, StorageNetworks, Hitachi Data Systems and PictureTel Corporation. Her expertise is often called upon to present at IDC events, industry and customer forums and conferences around the world, and she is frequently quoted in leading business and technology publications. Ms. DuBois holds an undergraduate degree from Syracuse University and a Master's degree of Business Administration from Boston College.

Latest posts by Laura DuBois (see all)

flash data centerThe rate of adoption of flash in the enterprise storage systems market today points to not IF flash will take but rather WHEN and WHERE.  When considering the growing use of flash in both hybrid and all flash arrays, there are four key drivers:

A declining $/GB.  On a blended average basis enterprise SSDs are expected to go from $1.27 per GB in 2014 to $0.27/GB by 2019.  This decline of 24.7% on a compounded basis, influenced by factors such as overall NAND supply, the increased use of 3D and TLC NAND and specific type of NAND flash used in the SSD.  Systems vendors are augmenting the $/GB declines with use of a range of NAND technology from SLC to MLC to eMLC.  This allows systems vendors to find the right balance between cost, endurance and performance and incorporating IP to accommodate a given architectural tradeoff.

Use of efficiency and optimization techniques.  The use deduplication and compression made disk, rather than tape, viable for backup and operational recovery.  The same is true with flash, and with enhanced techniques for managing copy data, which constitutes up to 60% of all enterprise data, even more efficiency can be gained on modern all-flash platforms.  The effect of efficiency approaches with flash memory not only reduces capacity consumption but also aids in reduced wear.  And external Systems suppliers have breached the effective $2/GB threshold continuing to make flash more attractive for a broader set of workloads. (more…)

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Jamie Doherty

Consultant Social Media Engagement Manager, Dell EMC
Jamie brings over 20 years of experience in both traditional and digital marketing and has worked for companies like Direct to Retail Advertising, The Robb Report Magazine and Monster.com. She joined Dell EMC over four years ago to manage the Advanced Software Division’s social media strategy, and since then has taken on the challenge of managing the social media strategy for Dell EMC's Core Technologies Division. Her newest role will be managing Digital Campaigns for the Dell EMC Data Protection Division as well as leading strategy for Social Media in both the Data Protection and Storage Divisions. Jamie is also a Beachbody Coach helping to inspire others to live a healthier and more active lifestyle. When she is not Tweeting on behalf of Dell EMC or working out to Beachbody, you can find her at a live music venue watching her favorite artist or planning her next theme party. Follow her on Twitter @MnkyGrl47 or @CoachFab40

Apologies!  Our original piece for today got published a little too early!  We appreciate your blog subscription!  Wednesday will be our next entry on 6 considerations when choosing a data protection partner!  See you on Wednesday!

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