Posts Tagged ‘networker’

Experiences that Meet Expectations

Tom Giuliano

Principal Product Marketing Manager, Data Protection Management Software Solutions
For 17 years, Tom has brought storage, data protection, security and wireless products to market through roles in product marketing, product management and sales. He loves to speak with customers and prospects about their business goals and challenges, their experiences and their needs, and has had a lot of opportunity to do it. Backed with a master’s degree in Engineering and an MBA, Tom is equally comfortable digging into the details with technical personnel as well as translating and delivering the business value story. But honestly – TELLING STORIES is SO much more FUN for him! Tom's current role in product marketing focuses on data protection management solutions and management strategy. He gets to spend his days thinking about how to help you simplify and enhance your experience achieving your data protection objectives. When not driving go-to-market initiatives, identifying unique and creative methods to build product awareness or launching new and innovative offerings, you’ll likely find him cycling, skiing, boating or running. And, who knows, maybe you’ll hear some of more of his interesting experiences in a future post from time to time.

I recently found myself standing at one end of a large field.  People were everywhere and it was extremely loud.  It was 37 degrees Fahrenheit and raining.  I think I even saw a few snowflakes mixed in.  I stood there soaked and shaking, but didn’t mind.  I was cold and wet on the outside, but was glowing with pride on the inside.

Besides, I had experienced this before (dozens of times….) and knew what to expect.

Then I saw them – the lead group of runners of varsity girls cross country crested a rise toward the end of the first loop of their 5k race, which is the first time we had seen them in nearly five minutes.  Between the starting gun and then, every teammate and family member hoped their friend or child was running strong and not injured as they’d just run through narrow wooded trails littered with tree roots, loose stones and mud.

My daughter, who was first off the starting line on this particular day, had fallen back to 4th place.  I wasn’t worried though.  Her strategy was to remain in the front group for the majority of the race and sprint the final 200 yards to the finish.  She’s consistent and predictable, at least as much as any teen can be.  At least that’s been my experience, and her, and her coach’s, expectation.

After all, it’s about making sure the experience meets the expectation.

In June 2016 I wrote a blog titled “That Familiar Enterprise Experience in the Cloud”, which discussed how Dell EMC NetWorker protects cloud-resident workloads as an enterprise backup solution.  The most important take-away in that article was that NetWorker protects applications and data in the public cloud with THE SAME USER EXPERIENCE as when using NetWorker to back up on-premises workloads.  (more…)

Oh, There’s No Place Like Las Vegas for the Holidays

Dave Robinson

Sr. Director Product Marketing, Dell EMC
Dave is a 10-year EMC veteran, responsible for the marketing behind Dell EMC’s portfolio of data protection cloud products and technologies. A California native and graduate of the University of Utah, Dave started his career in advertising, building integrated marketing campaigns for a large healthcare client. The allure of technology was too hard to resist so he took the leap and never looked back. Outside of work, he may be found in the mountains, on a lake, reading a great history book, or coaching youth baseball. Dave is married with 4 children.

Latest posts by Dave Robinson (see all)

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As the last few leaves drop from the trees and warm sunny afternoons give way to cold winter nights, it can mean only one thing… the holidays are near. Like many of you, I am a firm believer that late November through early January is indeed “the most wonderful time of the year,” as Andy Williams first crooned back in 1963. It’s a time for binge eating, reconnecting with friends and family and in the case of the Robinson family, movie marathons! One of my most cherished traditions the past few years has been introducing my kids to the holiday classics that I grew up on; “A Christmas Story,” “It’s a Wonderful Life,” “Elf,” and “Home Alone” to name a few.

 

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Image provided by Google images

In “Home Alone,” the McCallister family vacation takes a turn for the worse when eight-year-old Kevin is left behind as a result of an overnight storm and ensuing power outage. <Spoiler Alert!> As a result of his cleverness, a few household items, and a newfound friend, Kevin is ultimately able to protect his home against a pair of bungling intruders.

For enterprise IT, unwanted intruders, bungling or sophisticated, are no laughing matter. At Dell EMC, we’re committed to protecting all of our customer’s data against unwelcome intruders, power outages, ransomware and more. Physical or virtual. Data center or public cloud. North Carolina or North Pole. No data is out of reach for Dell EMC data protection solutions.

To that end, Dell EMC is a bronze sponsor of the AWS re:Invent 2016 conference, which kicks off today at the Sands Expo in Las Vegas. With the sweet scent of Starbucks Pumpkin Chai lattes drifting through the air, the more than 20,000 attendees can network with cloud experts, engage in hands-on labs, attend boot camps and more. Come visit Dell EMC at booth #947 in the Expo Hall to talk to the experts about data protection solutions from Data Domain and NetWorker with CloudBoost for the AWS platform.

Data Domain Cloud Tier allows you to natively tier data to Amazon S3 object storage for long-term retention. As you would expect from Data Domain, only unique data is sent directly to AWS for a highly efficient and cost-effective long-term retention solution. We’ll also be offering demos of NetWorker with CloudBoost for protecting enterprise applications running on Elastic Compute Cloud (EC2). NetWorker with CloudBoost runs completely self-contained within the AWS EC2 environment and includes client-side optimized backups, inline de-duplication, encryption and compression with backup directly to Amazon S3. (more…)

Expanding the Horizon for Dell EMC Midrange Storage Customers

Guy Churchward

President, Core Technologies Division
Guy Churchward is President of Core Technologies at EMC Corporation. He is responsible for a division that is redefining storage, through a comprehensive portfolio of core storage solutions encompassing the award-winning VMAX, VNX, VNXe, XtremIO, VPLEX, and Data Domain technologies and a cutting-edge software portfolio that delivers simplified storage systems management, continuous availability, replication, backup, and archive solutions. Churchward has more than 27 years of experience in the IT industry, with broad international experience that spans executive management, engineering, sales, marketing and business development capacities. He joined EMC in May 2012, when he served as Senior Vice President of Engineering for the Backup & Recovery Systems Division, before becoming Division President in October 2012. He was appointed to lead the Core Technologies Division in October 2014. Prior to joining EMC, Churchward was President and CEO of LogLogic, an enterprise log and security intelligence platform company. He has also served as Vice President and General Manager of the Data Protection Group at NetApp, where he was responsible for product strategy and development of the company's portfolio of disk-to-disk and disaster recovery products, as well as Vice President and General Manager of BEA's WebLogic Products Group. In addition, he has held senior management positions at Sun Microsystems (formerly Tarantella Inc.), The Santa Cruz Operation (formerly IXI), Accenture (formerly Binder Hamlyn) and Olivetti. Churchward holds an Executive MBA from Stanford Business School and studied computer science at Cambridge Tutors College, England.

Here we are as Dell EMC, and we’re champing at the bit to show our customers, partners and the world what we’re made of as a combined business. We were already recognized as the leader in data storage pre-merger and together we’re going from strong to stronger, now number one across all combined mid-range markets in which we play. If you’re a customer or partner of either company this bodes well for you, as Dell EMC can now offer an even greater choice of world-class products from a single vendor, which has become the largest privately controlled IT company in the world.

Since we started this journey nearly a year ago, we’ve had a number of questions from customers about our plans to support the midrange storage portfolios that are coming together. Let me confirm that we are 100% committed to supporting both EMC Unity and the Dell SC Series (Compellent) going forward. Why? Let’s start with a look at what both product lines have brought to the combined business and then fast forward to see what the future holds.

The Dell EMC midrange businesses represent:

  • Market share of 29.4%, nearly double that of our nearest competitor.
  • Leadership across all price bands. [i]
  • $5 billion in combined revenues [ii] within a total addressable market of more than $17 billion.
  • More than 100,000 existing, passionate storage customers [iii], with the heritage of both EMC technologies well positioned in large enterprises and of Dell’s incredible strength in the entry-level and mid-markets.

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The Combined Dell EMC Midrange Portfolio – Go Forward from Today
Dell EMC’s midrange portfolio now has a scale and breadth that is without comparison in our industry. Our combined midrange offerings are the strongest they’ve ever been as, this year, we have launched new products such as Unity Flash storage systems and made powerful enhancements to the SC Series OS. This all adds up to a combined portfolio for our customers and partners that is unmatched elsewhere in the industry. (more…)

Tales from EMC World 2016: Building a Modern Data Center

Last year we built a data center as part of our efforts to display our full portfolio of products at EMC World. We would have never imagined the level of interaction and interest we received with hundreds of customers coming through the exhibit every day. Our customers, partners, and internal EMC folks love technology and there is no better way to get a ‘feel’ for it than actually touching it.

This year we decided to do the same thing showcasing some of the most exciting technology advances in years. We organized our live modern data center by 5 key pillars:

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Flash – everyone understands the benefits of Flash from a performance perspective, mainly delivering predictable low response times. But supply-side innovation is allowing us to embed much denser 3D-NAND technologies delivering unprecedented density and lowering CAPEX and OPEX in ways not possible before. All Flash arrays make more sense than ever and we showcased the coolest kids on the block:

  • Unity All Flash systems combining the benefits of flash with unprecedented efficiency and simplicity. Unity is built with end-to-end simplicity in mind bringing innovation like an HTML5-based GUI and a REST API to simplify operations. We also previewed CloudIQ, a cloud-based analytics dashboard to address and manage larger topologies much more proactively.
  • VMAX All Flash combining the benefits of flash with uncontended data services and availability features like SRDF. Through the integration with CloudArray customers can be strategic about their hybrid cloud strategy. Flash where you need it and cloud where you don’t.
  • XtremIO is the uncontended all flash array market leader delivering integrated copy data management capabilities allowing customers to leverage flash in ways they could never before. Being able to deliver copies on demand means better business agility. Being able to do so without tradeoffs around performance and efficiency is the hallmark of the XtremIO architecture and something competitors struggle to match.
  • One interesting addition to our data center this year was DSSD which helps our customers get business outcomes faster than ever before by essentially stripping code out of the IO path while preserving the benefits of shared storage. Server-side flash has often been used but leads to stranded storage and the need to shuffle data around, limited capacity, and no enterprise features to secure the data set. Compare that to DSSD D5, which can provide 144TB capacity, deliver 10MM IOPS at microseconds response times, all in 5U.

(more…)

EMC Helps the Swedish-speaking Population of Finland Preserve Its Cultural Heritage

Susan Stout

Customer References Manager, EMC, Core Technologies Division
Susan is a creative, enthusiastic, results-driven and detail oriented professional with many years of program/project management experience in the high tech industry. She leverages strong organization and communication skills to manage multiple on-going projects simultaneously and consistently meets commitments with integrity. Susan is currently a part of the customer reference team within EMC's Core Technologies Division. Outside of EMC Susan works as a personal trainer as well as enjoys spending time with her husband and twin boys.

people of finland 2In an increasingly globalized world, local traditions, dialects and literature can become lost in national and international culture. Like many similar organizations around the world, the Society of Swedish Literature in Finland (SLS), is working to curate a record of one sector of its country’s indigenous heritage.  And, with that task comes huge data storage and data protection challenges.

SLS digitizes and protects a wide range of materials related to the lives of Swedish-speaking Finns– everything from photos, to hand-written documents, to films, books, recordings, and more.  In many cases, the act of scanning old photographs or playing magnetic tapes destroys the original as the electronic copies are made so SLS’s digital archives contain cultural treasures that, often, exist today only in digital form.

“Photos continue to fade, and magnetic tapes wear out,” Karola Söderman, head of information management at SLS, explains. “In some cases, after we’ve played a tape to digitize it, it falls apart.”

SLS’s library of Swedish-speaking Finnish history is stored and managed in two phases.  Initially, data is digitized and catalogued on a system based on EMC VNX technology.  Once processed, the data is stored on one of two EMC Atmos arrays, one in its Helsinki main office and another, that mirrors it, in its Vaasa facility.  SLS’s 100TB of data is protected using EMC NetWorker and EMC Data Domain.

In addition to the storage of its library of preserved records, SLS also turns to EMC to support the administrative storage needs of the organization.  SLS’s active directories, email, intranet, file shares and SQL databases all rely on EMC.  Having initially built its storage network on the VNX platform, SLS is transitioning to EMC Unity to realize the benefits of EMC’s most modern midrange offering.

“Unity feels like a godsend to us,” says Mats (Madsen) Wikholm, IT manager at SLS. “With Unity, we get enhanced performance as well as a number of features that make life easier for me.  As an IT manager in a small organization I wear about ten hats and the modernity, simplicity, affordability and flexibility of Unity helps me to achieve more with limited resources.”

Here’s how:

  • The simple and intuitive HTML5 management interface (Unisphere):  This makes everyday actions less time consuming and means that operations that SLS undertakes less frequently can be completed easily without needing to source instructions or log into multiple management consoles.
  • Full unified support for multiple storage protocols, including block, file, and VMware Virtual Volumes (vVols):  This is critical for SLS, since they have a broad selection of workloads running on their network, with both operational applications and its digitized historical assets.
  • Built-in unified snapshots, which are especially helpful in dealing with ransomware

Since the SLS library is irreplaceable, the organization can’t afford to lose data.  Yet is receives submissions via FTP and is reliant on researchers being online, which makes it vulnerable to attack.  The Unity snapshots, in conjunction with EMC NetWorker and EMC Data Domain, leave SLS with a fallback instance of its data in the event that ransomware compromises the network.

To learn more about SLS and its use of EMC solutions, please go here.

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