Posts Tagged ‘protection storage’

Get Ready for EMC World Live and Online

Jamie Doherty

Consultant Social Media Engagement Manager, Dell EMC
Jamie brings over 20 years of experience in both traditional and digital marketing and has worked for companies like Direct to Retail Advertising, The Robb Report Magazine and Monster.com. She joined Dell EMC over four years ago to manage the Advanced Software Division’s social media strategy, and since then has taken on the challenge of managing the social media strategy for Dell EMC's Core Technologies Division. Her newest role will be managing Digital Campaigns for the Dell EMC Data Protection Division as well as leading strategy for Social Media in both the Data Protection and Storage Divisions. Jamie is also a Beachbody Coach helping to inspire others to live a healthier and more active lifestyle. When she is not Tweeting on behalf of Dell EMC or working out to Beachbody, you can find her at a live music venue watching her favorite artist or planning her next theme party. Follow her on Twitter @MnkyGrl47 or @CoachFab40

I love modern technology.  I don’t know where I would be these days without my phone and specifically the apps on my phone.   Need to know who that actor is on the new TV show you’re watching because you know you’ve seen him somewhere? IMDB is right there on your smart phone to look it up.  Are you lost on the way to the concert venue?  Navigate with Google Maps.  Want to see where your friends are tonight? That’s easy! You’ve got Facebook.  Want to know what’s happening now? Twitter is right there with all the top trending news.  With all of these great tools at our fingertips we never have to miss out on anything.Virtual EMC World Official

The same goes for EMC World.  There are thousands of lucky people who have and will take the pilgrimage to experience EMC World live.  Others have been hoping this year would be the year the boss would finally say yes!  But, even if they don’t, you don’t need to miss out, just because you can’t be in Vegas.

I’ve been fortunate enough to be a part of the EMC World planning and execution team for the last four years.  How I experience EMC World –  and how you can too – has changed so much due to modern technology even in my short four years.

Our team has been working really hard for the last few months to bring you the most amazing EMC World experience yet.  And extra effort has gone into making sure that, whether you’re on site or not, you’ll to be able to witness all of the big announcements as they happen and also join in on all the fun. Here’s what you can expect:

What are the big announcements you won’t want to miss?  Well, I can’t tell you what they are but I can give you a hint!  Hear Core Technologies Division President Guy Churchward not talk about what to expect!

In all seriousness here is what you really need to know:

  • Monday May 2 at 9am PT you will want to be following @EMCStorage on Twitter. Why? We will announce how you will finally be able to simplify and modernize your data center, flexibly and affordably.  To learn even more, if you are on site at EMC World, be sure to be at the general session at 10am PT.  If you’re not on site, no worries!  You can watch it live by clicking here!
  • If that big news was not enough, get ready for some data protection announcements that will knock your socks off! Monday May 2 at 9am PT you will want to be following @EMCProtectData to get all the news first. What will you learn? Let’s just say we’ve got good news if you’re grappling with the $50 billion copy data problem.  You’ll also learn how to simplify and reduce costs for long-term retention in the cloud.  An even deeper dive can be seen at 10am PT at the general session or right here live on line.

Beyond the big announcements, our booth (#364) in the solutions pavilion is going to be awesome this year.  Remember this from 2015:

This year you will experience the Modern Data Center in augmented reality. The virtual experiences won’t stop there either.  You will have the opportunity to rub elbows with one of the world’s greatest rock bands and feel the need for speed with a ride on racing legend John McGuinness’s motorcycle.

After you’ve had some virtual fun our experts will be waiting for you to take the GURU assessment.  What is a GURU Assessment?  It’s the opportunity to check the health of your storage and data protection.  It includes a flash assessment, EMC SAN Health, backup assessment, and an expert to walk you through the results.

And don’t worry if you won’t be there to experience this live.  This is why I love Twitter so much!  The booth experience will be brought to you virtually through @EMCStorage and @EMCProtectData on Twitter.

To make sure you are a part of all the action May 2 through May 4:

  • Follow @EMCStorage and @EMCProtectData on Twitter
  • Use and search by #EMCWorld on Twitter
  • Visit us live in booth #364
  • Watch the general sessions live or online

And If you really want to have some fun with us, go on Twitter now and tell us what song really pumps you up by using #MyEMCWorldSong – You never know what might get tweeted out live from the event! Hope to see you at EMC World both live and virtually on Twitter!

Protection Storage for the Software-Defined Data Center

Alyson Langon

A couple years ago, fresh out of Business School at Boston College, I started at EMC and dove head first into all things backup and archive, focusing on Data Domain systems. I love the challenge of communicating complicated technologies in innovative and engaging ways and there is certainly no shortage of inspiration at EMC’s Data Protection and Availability Division. Outside of the tech world, I am an artist, animal lover and sufferer of wanderlust. You can also find me on Twitter achieving the perfect balance of data protection and cat gifs.

The IT industry is in the midst of a massive disruption from forces such as cloud, mobile devices and the internet of things. In order to meet these new demands, IT needs to innovate and optimize infrastructure. One of the key pillars in modernizing IT is the software-defined data center (SDDC), in which all elements of the infrastructure (compute, storage, network etc.) are virtualized and delivered as a service. In addition to enabling you to reduce and standardize hardware, this also paves a foundation for cloud initiatives.concept of a data server with data streams.

The SDDC is rapidly becoming a reality for businesses. If you are thinking about making the leap to the SDDC or in the midst of doing so, don’t let data protection become an afterthought. All of your data needs to be protected no matter where it resides and to the appropriate service level based in its business value. As you modernize your IT this point becomes even more important.  The flexibility and agility enabled by software-defined storage demands a data protection strategy that can match.

The key foundation for protecting the software defined data center is protection storage, which enables protection of data wherever it lives and in the most efficient way possible through advanced integration with applications and primary storage.  And with protection storage that is software defined, you can take the idea of data protection everywhere to the next level. As a software-only solution, users are empowered to quickly and easily deploy protection storage in a matter of minutes and in a variety of new deployment models – think converged infrastructure and public cloud.  Add in the additional flexibility of being able to gradually scale capacity and move it across sites as needed and the possibilities start to become endless. (more…)

What This Year’s Super Bowl and Cloud Data Protection Have in Common

Lori Witzel

Product Marketing Manager, Spanning by EMC
Lori Witzel is a Salesforce MVP, has worked with and for SaaS companies since 2005, and has been sharing info with, listening to, and learning from tech users ever since. She is currently PMM for Spanning Backup for Salesforce, as well as PMM for Spanning Backup for Google Apps. Prior to Spanning Backup, Lori worked for various early-stage Cloud start-ups, mid-sized middleware providers, and ed tech firms, and she’s always eager to learn more. Lori's profile on LinkedIn: https://www.linkedin.com/in/loriwitzel

This year’s Super Bowl could be characterized as “The D-Bowl” – a contest that may be decided by who had the best defense. While the two final contenders are still TBD at the date of this blog’s writing [editor update – the final two are the Denver Broncos and Carolina Panthers], as FiveThirtyEight’s Neil Paine wrote regarding the NFL’s Final Four, “…defensively, this might be the best quartet of teams in any conference championship round.”data protection defense

So what on earth do the Final Four have in common with SaaS and cloud data protection? You guessed it! It’s all about the D, and protecting what’s most valuable in an organization. According to the Merriam-Webster Online Dictionary, one of the definitions of “defense” is a “means or method of defending or protecting oneself, one’s team, or another.” The Super Bowl finalists and EMC’s Cloud Data Protection both have strengths in protecting their teams, and in reducing the risk of loss.

For example, let’s think about Salesforce, a popular SaaS and cloud customer relationship management platform, one we use at EMC. Salesforce data is often used to populate sales pipeline reports, and that data also flows downstream into ERP systems. It contains information vital for executive management planning and resource allocation. Now imagine, if you will, that something happens to cause Salesforce data loss during the last two weeks of a quarter – what would THAT do to the reporting needed within an organization?

I know, you’re skeptical – Salesforce surely provides extensive data protection and recovery for its platform. And I’d agree that Salesforce is redundant, secure, and has a great record for uptime. But Salesforce has no way to distinguish changes made by mistake from changes made on purpose. They cannot protect an organization from admin errors, or third-party application sync errors, or custom misconfigurations that lead to data loss. (more…)

The Future’s So Bright You Gotta Wear Data Protection Shades

Jamie Doherty

Consultant Social Media Engagement Manager, Dell EMC
Jamie brings over 20 years of experience in both traditional and digital marketing and has worked for companies like Direct to Retail Advertising, The Robb Report Magazine and Monster.com. She joined Dell EMC over four years ago to manage the Advanced Software Division’s social media strategy, and since then has taken on the challenge of managing the social media strategy for Dell EMC's Core Technologies Division. Her newest role will be managing Digital Campaigns for the Dell EMC Data Protection Division as well as leading strategy for Social Media in both the Data Protection and Storage Divisions. Jamie is also a Beachbody Coach helping to inspire others to live a healthier and more active lifestyle. When she is not Tweeting on behalf of Dell EMC or working out to Beachbody, you can find her at a live music venue watching her favorite artist or planning her next theme party. Follow her on Twitter @MnkyGrl47 or @CoachFab40

futurebrightThis is the time of year when everyone is either talking about their New Year’s Resolutions or discussing 2016 market predictions.  And, more than anything else, it seems like the information technology sector has the most blog posts and articles discussing what they believe 2016 top trends will look like.

I’ve read through many of those predictions – and even shared some of them on the EMC Twitter handles.  Here are some of the predictions that have been capturing people’s attention in the twittersphere:

  • Cloud Tweaks published their 6 major tech predictions that will have an impact.  Those 6 predictions are:
    • The death of the password
    • Chip-to-cloud protection will be the new normal
    • New technologies and standards that enable consumer privacy and security will become a competitive differentiator
    • The evolving Internet of Things (IoT) will change the way we interact
    • Tagging data at source will multiply the value of Big Data
    • The fight to become the “Amazon” of IoT will intensify
  • Our own Core Blog predicts cloudy skies with clearing complexity through three distinct channels:  Flash, Hybrid Cloud, and the collision of the worlds of primary storage and protection storage.

(more…)

Has Your Organization Implemented a Data Protection Plan? Learn the 3 Cs to Get Started

Peter Smails

Vice President, Product Marketing at EMC Corporation
Peter Smails is Vice President, Product Marketing at EMC Corporation. He joined EMC in October 2011 and is responsible for go-to-market strategy, planning, and execution for EMC’s Data Protection and Availability Solutions. Prior to joining EMC, he was Senior Vice President of Worldwide Marketing at Storwize Inc with responsibility for all corporate marketing, including branding, press and analyst relations, and demand generation, as well as product, solution, alliances, services marketing, and field readiness. Before Storwize he spent 5 years at Hitachi Data Systems (HDS) with responsibility for product and solutions marketing strategy and execution for their $2.5 billion hardware, software, and services portfolio. Prior to HDS, he served as Vice President of Product Management for OTG Software, with worldwide responsibility for the company’s complete line of storage, content, and email management solutions. Prior to OTG, he held senior technical, sales, and marketing management positions at Smart Storage and Lotus Development Corporation. . Smails received his bachelor’s degree in computer science from New York University.

International hackers, massive power outages, and other data disasters have recently been making the top of the news lately.  These days IT organizations continue to be challenged by unplanned downtime and data loss costing them over a trillion dollars per year.   Does your organization have a strong data protection strategy?
dataprotectionEMC recently commissioned a study called the Global Data Protection Index.  The study showed that 13% of Enterprises were considered leaders or adopters who already had an advanced data protection strategy in place.  This group is less likely to encounter a data disruption.  The surprising number was the 87% of Enterprises that are still in the evaluator or laggard category and are open to big data disasters without a protection plan in place. (more…)

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